Privacy Policy

Last updated: April 2026

BearSolutions Marketing & Technology LLC ("BearSolutions", "we", "us", or "our") is committed to protecting your personal data. This Privacy Policy explains what information we collect, how we use it, and your rights in relation to it. We operate in accordance with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

1. Data Controller

  • Company: BearSolutions Marketing & Technology LLC
  • Operations: Italy & Texas, USA
  • Website: bearsolutionsmt.com
  • Contact: info@bearsolutionsmt.com

2. What Data We Collect

2.1 Data you provide directly

  • Name and email address when you submit our contact form
  • Any other information you voluntarily include in your message

2.2 Data collected automatically

  • IP address and approximate location (country/city level)
  • Browser type, device type, and operating system
  • Pages visited, time spent on pages, scroll depth, and click behaviour
  • Referring URL and UTM campaign parameters
  • Form interactions and conversion events

3. Legal Basis for Processing

  • Consent — for analytics, advertising, and tracking cookies (managed via CookieBot)
  • Legitimate interest — for security, fraud prevention, and basic site functionality
  • Contract performance — when you enquire about or engage our services
  • Legal obligation — where required by applicable law

4. How We Use Your Data

  • To respond to your enquiries and provide our services
  • To measure and improve website performance and user experience
  • To run and optimise advertising campaigns (Google Ads, Meta, X)
  • To track conversions and attribute marketing spend accurately
  • To conduct session recordings and heatmap analysis to improve usability
  • To comply with legal and regulatory obligations

5. Third-Party Services

We use the following third-party tools which may process your data on our behalf:

Analytics

Advertising

Infrastructure

  • Vercel — hosting and edge network (USA/EU)
  • Supabase — database hosting
  • Google Tag Manager — tag management
  • CookieBot — cookie consent management

6. International Data Transfers

Some third-party providers (Google, Meta, Microsoft, X) may transfer your data outside the European Economic Area. Where this occurs, it is covered by Standard Contractual Clauses or equivalent adequacy mechanisms approved by the European Commission.

7. Data Retention

  • Contact form submissions: retained for up to 3 years
  • Analytics data: per the retention settings of each third-party tool (typically 13–26 months)
  • Cookie consent records: 12 months from consent

8. Your Rights

Under GDPR, you have the right to:

  • Access the personal data we hold about you
  • Rectification of inaccurate or incomplete data
  • Erasure ("right to be forgotten") where data is no longer necessary
  • Restriction of processing in certain circumstances
  • Data portability in a structured, machine-readable format
  • Object to processing based on legitimate interests
  • Withdraw consent at any time (without affecting prior lawful processing)

To exercise any of these rights, contact us at info@bearsolutionsmt.com. We will respond within 30 days.

9. Cookies

We use cookies and similar tracking technologies. For full details of all cookies used on this site, please see our Cookie Policy. You can manage your preferences at any time via the cookie consent banner.

10. Complaints

If you are unsatisfied with how we handle your data, you have the right to lodge a complaint with your local data protection authority. For EU residents, the relevant authority is typically in your country of residence. For Italian residents:

11. Changes to This Policy

We may update this policy from time to time. The "last updated" date at the top of this page will reflect any changes. We encourage you to review this policy periodically.